Content Marketing

Restore Hyper Wellness

As creative director at Restore, I manage the creative and content marketing teams. In the last couple of years, we have evolved to make our content shine by leaning into our expertise and personalized, science-backed therapies to further our mission of helping people do more of what they love.

All educational content has been rebranded to "Know More Do More," which extends across our blog, newsletter, magazine and Members-Only webinars.

Know More Do More Newsletter

A new addition to our Lifecycle Marketing program is our biweekly newsletters, which feature at least five articles per send. The results are astounding: We've seen tremendous success in open rates (up to 70%) and performance (as high as 3.19% CTR).

Know More Do More Magazine

The September 2904 inaugural issue of Know More Do More magazine featured our best-performing articles to date. Clients love reading them while getting an IV Drip or Compression therapy. In the future, the magazines will be printed biannually to provide continuing education on our therapies, report on our research-led clinical studies, and serve up the topics we know our clients want to know more about.

Members-Only Nights

Our Members-Only Nights provide valuable insights into our science-based therapies and programs, allow our experts to present educational deep dives into topics, and allow interactive conversations and answers to our client's most pressing questions.

The Real Deal by RetailMeNot:

Revenue-Driving Blog Articles
& Branded Content

These 7 Joy-Sparking Amazon Products Will Declutter Your Life

These Marie Kondo-inspired organizational tools help you make life a little easier and free of chaos. This article and accompanying video generated over 350k views and earned more than $41k in sales.

The 29 Top Things You Can Buy on Sale at Kohl’s Right Now

Written to promote the RetailMeNot merchant partnership with Kohl's while highlighting ways you can save money at Kohl's.

Every Dog Has Its Day

It's Responsible Pet Owners Month. These deals for pets ensure your pets thrive.